
When you sit down to write, the hardest part isn’t typing words — it’s figuring out where to begin. That’s why journalists rely on outlines, frameworks, and interviews to structure their stories before they ever start drafting.
At Real Big Deal, we built Article Types to give you that same starting point. Think of them as your outline: seven proven formats that instantly give shape to your ideas and eliminate the blank page problem.
Every journalist knows the trick to a good story is asking the right questions. If a reporter were sitting across from you, they wouldn’t say, “Write me 800 words.” They’d ask:
From those answers, they’d craft a narrative. Article Types do exactly that — only faster, easier, and powered by AI.
With RBD, you don’t need constant press releases to stay visible. Each Article Type comes pre-structured to help you spotlight something meaningful:
Each type works like a scaffold, guiding your input and helping you shape it into a professional story without needing a PR agency or advanced writing skills.
On its own, structure is powerful. But when paired with Journalist Voice, it’s transformative. The AI doesn’t just fill in content — it writes in your publication’s tone, mirroring the pacing, vocabulary, and rhythm your readers already trust. The result is a story that feels like it came straight from your newsroom, but delivered at AI speed.
Article Types aren’t just a convenience. They’re the bridge between your raw knowledge and a finished, publishable article. They ensure every brand, founder, or publisher can show up consistently with something worth saying — no matter how much “news” they think they have on hand.
In short: Article Types are where every Real Big Deal story begins.